For some courses, the students can form a small business and apply what they are learning to running their business, using an experiential learning teaching method called "project-based learning." This works best for my Business Leadership and Operations Production Management courses. This model doesn't work as well for other classes, such as my International Business course.
The solution for courses that don't fit the in-class business model is to bring the students to the experiences outside of the classroom. In November 2013, the two Keuka College International Business classes I teach in Saigon visited Saigon Newport, which is the shipping port of Saigon. The students received a detailed presentation of the port's organization and operations from the Vice Director of Marketing, Ms. Pham Thi Thuy Van, shown in black on the left of this photo. She talked to the students outside, and then brought them into a conference room for a more formal presentation and Q&A session.
Following the conference room, Ms. Van brought the students to the port's control room to show them how the shipping traffic, and the flow of shipping containers, are managed.
By combining trips to working facilities like this one, plus visits to the classroom, as you can see in the Starbucks Experience page, the students see the application of the textbook and lecture information they are receiving.
The solution for courses that don't fit the in-class business model is to bring the students to the experiences outside of the classroom. In November 2013, the two Keuka College International Business classes I teach in Saigon visited Saigon Newport, which is the shipping port of Saigon. The students received a detailed presentation of the port's organization and operations from the Vice Director of Marketing, Ms. Pham Thi Thuy Van, shown in black on the left of this photo. She talked to the students outside, and then brought them into a conference room for a more formal presentation and Q&A session.
Following the conference room, Ms. Van brought the students to the port's control room to show them how the shipping traffic, and the flow of shipping containers, are managed.
By combining trips to working facilities like this one, plus visits to the classroom, as you can see in the Starbucks Experience page, the students see the application of the textbook and lecture information they are receiving.